DevRelCon 2021

8 November 2021 to 10 November 2021

Online

The second fully online global DevRelCon event took place in November 2021, with three days of talks, workshops, and discussions

Talks from DevRelCon 2021

A DevRel team that doesn’t sell anything

A DevRel team that doesn’t sell anything

Alex and Caterina Rindi cover G-Research’s experience on finding their way with the concept of Developer Relations within an Open Source Program Office.

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Bridging DevRel with business decision makers

Bridging DevRel with business decision makers

Paul tells the story of the evolution of a developer meet-up into a community marketplace.

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But why does the business care?

But why does the business care?

How to balance a business’s need to make money with our desire to make the world better for our consumers.

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Channeling a community to write a book

Channeling a community to write a book

How the TYPO3 community collaborated to write a book.

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The subtle art of giving code walkthrough talks

The subtle art of giving code walkthrough talks

Ricardo explains what best practices you should follow to nail your following code walkthrough, so your talk becomes memorable.

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Coming to you live: inclusive, effective, fun live-streaming for devrel

Coming to you live: inclusive, effective, fun live-streaming for devrel

Carmen talks about the creation of Open Source Thursdays and the lessons learned along the way.

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A DevRel team that doesn’t sell anything

A DevRel team that doesn’t sell anything

Jeremy explores why collaborating with other communities is essential, and some practical ways to put this into practice.

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Company alignment: do or die

Company alignment: do or die

Demonstrate how your DevRel effort aligns with your company’s goals.

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Componentize your documentation

Componentize your documentation

A journey from documentation best practices to the world of components in Markdown.

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Computational thinking for creatives

Computational thinking for creatives

Getting people to think about computation is just as important as teaching coding.

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Crafting and delivering convincing demos

Crafting and delivering convincing demos

Words and slides alone aren’t the best way to convince your audience to choose your product or even to ensure they will remember you.

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Creating inclusive remote hackathons

Creating inclusive remote hackathons

Remote hackathons mean no physical barriers, and more opportunity for participation, right? Well, not exactly.

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DevRel, a key role at hackathons

DevRel, a key role at hackathons

Siddharth sets out his advice for how to participate in hackathons as a DevRel professional representing your company.

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DevRel metrics with product goals

DevRel metrics with product goals

How to set metrics that show the value that DevRel brings and create product qualified leads (PQLs).

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DevRel the heck out of internal partnerships

DevRel the heck out of internal partnerships

Google's Mano Marks discusses identifying partner teams, meeting your partners where they’re at, empathy, and other approaches to working with other teams.

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Diversity and inclusion for your company and community practical steps

Diversity and inclusion for your company and community practical steps

You can’t have a healthy, safe, and inclusive community if the companies that support the community don’t have the right practices in place.

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Effective leadership strategies for managing a team with diverse skill sets

Effective leadership strategies for managing a team with diverse skill sets

How to be intentional with how you communicate and how to design a communication plan and strategy.

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First year managing a DevRel team

First year managing a DevRel team

Matt shares what he’s learned he needs to do more of, less of, and why communication is the key to being an effective team leader.

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Forging your career in DevRel: Advocate to Exec

Forging your career in DevRel: Advocate to Exec

Developer Relations has grown and evolved as a discipline in recent years, but the DevRel career path is still murky.

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From educator to evangelist: how poetry got me into tech

From educator to evangelist: how poetry got me into tech

PJ shows how his career in education led into his career in developer relations.

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Gatekeepers and pit traps in DevRel career paths

Gatekeepers and pit traps in DevRel career paths

Joe draws on role-playing games to share a lesson on DevRel careers.

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GitLab’s DevRel career ladder

GitLab’s DevRel career ladder

John shares how they built the job family, the structure, and how you can contribute to making it even better.

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Going from 0 to 60

Going from 0 to 60

Martin Woodward takes us through the journey of DevRel at the home of Developers, GitHub.

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Hiring is not hazing

Hiring is not hazing

Tech hiring has a bad reputation for a reason: it’s usually awful. But it doesn’t have to be that way.

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How developer advocacy helps startups

How developer advocacy helps startups

Shivay describes how Developer Relations can accelerate the growth of the community, product development, and feedback for a startup.

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How game development gave me a head start in my DevRel career

How game development gave me a head start in my DevRel career

Bradston shares how lessons learned from game development gave him a head-start in his DevRel career.

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How humor helps (or why whimsy wins)

How humor helps (or why whimsy wins)

Learn when, why, and how to incorporate humor into your presentations, blog posts, and conference talks for better results.

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How I created a Facebook programming group with 60,000+ members

How I created a Facebook programming group with 60,000+ members

Marketing lessons you can use to improve all aspects of your developer relations efforts.

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How many hats should a DevRel wear?

How many hats should a DevRel wear?

To say DevRel is many things to many people would be an understatement.

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How to win in arguments

How to win in arguments

Jordana discusses tips, theories, and common pitfalls when having discussions, arguments, and other types of discourses.

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Learning in public: live coding on Twitch

Learning in public: live coding on Twitch

Layla takes us through her journey of live coding on Twitch.

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Making developers the superheroes of the enterprise

Making developers the superheroes of the enterprise

Liz Moy shares how they were able to get cross-functional buy-in and scale the program, taking DevRel tactics to a new community.

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Managing your first developer relations team

Managing your first developer relations team

This talk is intended to be the “missing manual” for spinning up your first team.

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Marketing is your job, too

Marketing is your job, too

Suze addresses some classic marketing tenets which, once mastered, will enable you to maximise the effectiveness of your DevRel strategy.

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Metrics to track community health

Metrics to track community health

Ankita looks at metrics such as internal happiness quotient the impact of community activities, and more.

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My community building journey

My community building journey

Akanksha shares her community building journey and some tips on how you can build a community from scratch and grow it holistically.

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Practical career matrices for DevRel

Practical career matrices for DevRel

To build a DevRel organization within your company, it is essential to give your team clear guidance on how they can grow, develop, and get promoted.

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SEO for DevRels 101

SEO for DevRels 101

Lauren and Megen walk through how to optimize your writing for both search engines and for developers.

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SketchTheDocs: visual storytelling for tech

SketchTheDocs: visual storytelling for tech

Nitya shares how visual storytelling can benefit developer documentation.

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Specialization and career paths for advocacy teams

Specialization and career paths for advocacy teams

For years, companies who invested in DevRel would have one person doing a variety of activities from speaking at conferences, engaging with the community, or writing content.

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Starting up startup DevRel

Starting up startup DevRel

Lorna shares her journey to establish developer relations at a growth focused company.

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Meet developers where they are with multiplexed video production

Meet developers where they are with multiplexed video production

With multiplexed video production, the team at Stripe made seven videos in seven different languages in 40 hours.

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Supercharge your career with a tour of duty in DevRel

Supercharge your career with a tour of duty in DevRel

If you are you a software engineer looking to develop leadership skills, Jordan a tour-of-duty in DevRel.

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Sustainable DevRel strategies

Sustainable DevRel strategies

How to create developer relations strategies that will benefit your company for the long-term.

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Takeaways from 500 virtual events since the pandemic’s start

Takeaways from 500 virtual events since the pandemic’s start

Philipp shares Elastic's experience frommore than 500 virtual talks and meetups.

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Technical writing the Hashicorp way

Technical writing the Hashicorp way

Learn technical writing best practices that will enable you to become a better communicator

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The ethics of community

The ethics of community

PJ looks at what steps each of us can take to make for a better experience for our organizations, for our communities, and for ourselves.

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The job of partner engineering

The job of partner engineering

The fundamentals of partner engineering, mixing psychology, tech stacks, and soft skills.

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The magical art of storytelling

The magical art of storytelling

Alex and Caterina Rindi cover G-Research’s experience on finding their way with the concept of Developer Relations within an Open Source Program Office.

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The most social and loneliest job: being a solo developer advocate

The most social and loneliest job: being a solo developer advocate

When you're the only DevRel person in your company, how do you stay excited?

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The secrets of content creation for DevRels

The secrets of content creation for DevRels

Get a new set of tools to craft the right message and impress your audience.

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Understanding and approaching developer communities in smaller regions

Understanding and approaching developer communities in smaller regions

How successful developer communities in Africa were able to gain traction.

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Using TikTok to reach a new developer audience

Using TikTok to reach a new developer audience

Zachary covers some of the basics on how to use TikTok, gain a following, and share knowledge from a DevRel point of view.

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Value driven DevRel

Value driven DevRel

Tim discusses how we can elevate developers be more successful, advance their careers, and positively impact the world.

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What VCs and founders want from DevRel

What VCs and founders want from DevRel

Cherish looks at how to prove your DevRel team’s defensibility and contribute to the growth of your startup.

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What your event booth says about you

What your event booth says about you

Kevin discusses how to put your best foot forward in both online and in-person events, and how you can maximize ROI for the effort you spend.

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Your personal brand in DevRel

Your personal brand in DevRel

Gaining personal recognition can help both in securing DevRel roles and also in being more effective as a DevRel professional.

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