DevRel talks

The world's largest library of developer relations and developer marketing talks from ten years of DevRelCon.

Measuring developer productivity through their own product measurements

Measuring developer productivity through their own product measurements

If a developer says that our product has increased their productivity, should we take their word for it?

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North star metrics and OKRs to show dev rel value

North star metrics and OKRs to show dev rel value

Choosing the right metrics to measure and prove the value of DevRel isn’t always an easy thing to do.

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See and understand your data

See and understand your data

Once you've defined your dev rel team's KPIs, how can you keep track of your progress?

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The democratization of APIs

The democratization of APIs

How does developer relations apply to people who don't think of themselves as developers? As APIs become available to people who are less technical than traditional developers, Joyce Lin looks at what this means for dev rel.

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How Indeed more than doubled Hacktoberfest participation year over year

How Indeed more than doubled Hacktoberfest participation year over year

Indeed's Alison Yu talks through the techniques they employed to increase participations and what they learned as a result.

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Metrics discussion panel

Metrics discussion panel

As part of DevRelCon Earth 2020, Bitergia's Ana Jiminez Santamaria, Orbit's Josh Dzielak, and Phil "AAARRRP" Leggetter got together to discuss their approaches to measuring developer relations.

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Raising awareness: using your platform for social good

Raising awareness: using your platform for social good

April Speight argues that developer advocates have an unspoken responsibility to raise awareness and share credible information in discourse around social causes.

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Roots for advocates: applying community organising principles to developer relations

Roots for advocates: applying community organising principles to developer relations

Community organizing is the work of societal transformation through key strategic principles and actions.

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The hierarchy of developer needs

The hierarchy of developer needs

We all (well almost all of us) love events.

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Voice of the developer: build the platform your developers actually want

Voice of the developer: build the platform your developers actually want

Borrowing from Voice of the Customer, the DevRel team at Asana created Voice of the Developer (VoD).

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How to measure developer love and reach with the Orbit Model

How to measure developer love and reach with the Orbit Model

Examples of how real companies use data to calculate the love and reach for their communities and use that data to prioritize DevRel efforts.

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So, you want to run an online event

So, you want to run an online event

Kevin Lewis has run multiple online events and here shares his experience of different platforms as well as tips on how to pull it off.

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