Creating the DevRel identity for your company

February 20, 2021

Author Matthew Revell

Founder of Hoopy, the developer relations consultancy. Need help with your developer relations? Get in touch.

Often, it’s easy to jump into thinking about the tactics for your DevRel programme. Thinking about what DevRel means for your company and what it should do strategically are much harder.

In this talk, Ben Michel shares his principles for influencing your company’s culture, communication, and collaboration – from both the ground up, and the top down.