February 20, 2021
Founder of Hoopy, the developer relations consultancy. Need help with your developer relations? Get in touch.
Denis argues that writing technical articles is one of the few marketing strategies that really adds up over time. However, without proper search engine optimisation, he says that it rarely pays off the time and effort spent.
In this session, he goes through the whole thought process, from concept to writing, while trying to maximise the chances of ranking well on search engines and attracting the right audience.