Marketing is your job, too

Speaker

Suze Shardlow

Job title

Developer Community Manager

Company

Redis

Event/Series

DevRelCon 2021

Some DevRel functions sit in Engineering, others in Marketing or Product. Wherever your team appears in the org chart, and whether or not you believe it, marketing underpins your role.

In this talk from DevRelCon 2021, Suze addresses some classic marketing tenets which, once mastered, will enable you to maximise the effectiveness of your DevRel strategy.