Making developers the superheroes of the enterprise

Speaker

Liz Moy

Job title

Developer Evangelist

Company

Twilio

Event/Series

DevRelCon 2021

In the enterprise sales cycle, decision makers are typically executives and procurement managers.

Last year at Twilio, the team wondered, could they make developers the superheroes of their teams by creating the opportunity for them to build something using Twilio APIs, as part of the sales process?

In this talk from DevRelCon 2021, Liz Moy shares how they were able to get cross-functional buy-in and scale the program, taking DevRel tactics to a new community.

Transcript coming soon!