Developer relations versus developer marketing

December 14, 2016

Author Matthew Revell

Founder of DevRelCon and of Hoopy, the developer relations consultancy. Let's talk about your developer relations strategy.

Michael Ludden works on IBM’s Watson team and his career has seen developer relations and developer marketing roles at Google, Samsung and elsewhere.

In this talk, recorded at DevRelCon London 2016, he looks at the difference between developer relations and developer marketing.